After learning that a massive fire at a high-rise block in West London killed at least 12 people and injured at least 70, with 18 in critical condition, celebrities have taken to social media, reaching out to help those affected.

The first to offer her assistance was singer Lily Allen, who lives close to the tower.

“If anyone need a bed or a lift, or tea tweet me and I'll follow back," she tweeted, before urging her followers to donate clothes, toiletries, sanitary products, portable phone chargers, and toys to the appeal at Clements Church in Kensington:

Tweet may have been deleted

Tweet may have been deleted

Singer Rita Ora, who also lives in the area, posted information on help points on Instagram:

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Celebrity chef Jamie Oliver, who owns Jamie's Italian at the Westfield shopping centre in nearby White City, offered free food to the victims of the blaze:

“You are all welcome to come hang out in my restaurant and be fed and watered by my Jamie’s Italian team. We are in the Westfield just around the corner," he said on Instagram.

“Food and drink free of charge so just go and speak to my manager Juan and we will sort you out and give you some love.”

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UPDATE: June 14, 2017, 5:26 p.m. BST Updated death toll.