Well, this is one way to, uh, fundraise. 。

Esteemed bro Sam Crowder, who apparently needed beer money before Saturday's football matchup between Virginia Tech and the University of Tennessee, held up a sign reading "Hi mom! Send beer money" while tailgating in Bristol, Tennessee. 。 Send beer money" while tailgating in Bristol, Tennessee.。

Then, he fortuitously made it into the frame on ESPN's。 College GameDay 。, putting thousands of eyes on his request. 。

Since the sign appeared on television, hundreds of those people have sent money to Crowder's Venmo username.。

Thanks for signing up!  。

We do not know if his mom was one of them. 。

Tweet may have been deleted。 But a couple of Twitterers are trying to turn the tables -- by 。requesting 。

money from Crower.。

Will he pay it forward? Will he be too drunk to notice? Only time and tailgating will tell.。

Tweet may have been deleted
。

Tweet may have been deleted。 UPDATE: Sept. 10, 2016, 6:28 p.m. EDT 。

According to a tweet from Venmo, over 2,000 people have sent money to Crowder.。

Tweet may have been deleted。 [H/T:  。The Daily Dot 。

] 。

BONUS: 100 years of kitten beauty 。