What happens when real-life imitates an ad that was supposed to imitate life?

And what if the ad in question already imitated another ad that (sort of) imitated life?

If you're confused by now, don't worry, we have an explanation.。

Remember that controversial, tone-deaf Pepsi ad, in which privileged Kendall Jenner acts as a peacemaker between police and demonstrators by handing a riot cop a can of pepsi?

Well, apparently people took the ad rather literally and threw full Pepsi cans at officers at a May Day protest in Portland: 。

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One hit a medic, according to police: 。

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Earlier in the day, police ignored a (peace-making) effort from an anarchist who offered a cop a Pepsi, just like Kendall: 。

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Police eventually declared the march a riot and canceled its permit at 4:30 p.m.。

The widely ridiculed Pepsi ad was pulled by Pepsi in April after a massive backlash on social media.。

Besides all the funny jokes, the ad echoes a 1999 video by the Chemical Brothers for the single "Out of Control," as writer Dorian Lynksey first pointed out on Twitter: